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| LEADER |
00961cam a22002651 4500 |
| 001 |
63522 |
| 008 |
090225s2007 mau 00000 eng |
| 020 |
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|a 9780071106016
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| 040 |
|
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|a TRMEMSKU
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| 049 |
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|a TR7VH
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| 050 |
0 |
0 |
|a HF5415
|b .E89 2007
|
| 100 |
1 |
|
|a Etzel, Michael J.
|9 226020
|
| 650 |
|
0 |
|9 2051
|a Marketing
|
| 700 |
1 |
|
|a Walker, Bruce J.
|9 226021
|
| 700 |
1 |
|
|a Stanton, William J.
|9 226022
|
| 245 |
1 |
0 |
|a Marketing/
|c Michael J. Etzel, Bruce J. Walker, William J. Stanton.
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| 250 |
|
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|a 14th ed.
|
| 260 |
|
|
|a Boston; London:
|b McGraw-Hill/Irwin,
|c 2007.
|
| 300 |
|
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|a xxii, 706 p.:
|b ill.;
|c 28 cm. +
|e 1 CD-ROM (4 3/4 in.)
|
| 504 |
|
|
|a Includes bibliographical references and indexes.
|
| 650 |
|
4 |
|a Pazarlama.
|9 258674
|
| 910 |
|
|
|a 2550702010608003594
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| 942 |
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|p 0096789
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|s 2017-05-22
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|y KT
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