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LEADER |
01740nam a22004091 4500 |
001 |
23670 |
003 |
TRMEMSKU |
005 |
20231030185251.0 |
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150727s1995 tu 00000 tur |
020 |
|
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|a 9755390871
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040 |
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|a TRMEMSKU
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041 |
1 |
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049 |
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|a TR7VH
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050 |
0 |
0 |
|a HF5821
|b .M3713 1995
|
100 |
1 |
|
|9 52835
|a Mattelart, Armand,
|d 1936-
|
240 |
1 |
0 |
|a Internationale publicitaire.
|l Türkçe
|
245 |
1 |
0 |
|a Beyin iğfal şebekesi :
|b uluslararası reklamcılık /
|c Armand Mattelart ; çeviren Işın Gürbüz.
|
246 |
1 |
2 |
|a L'internationale publicitaire
|
246 |
3 |
0 |
|a Uluslararası reklamcılık
|
250 |
|
|
|a 1. bs.
|
260 |
|
|
|a İstanbul :
|b Ayrıntı Yayınları,
|c 1995.
|
300 |
|
|
|a 323 s. ;
|c 20 cm.
|
490 |
0 |
|
|a Ayrıntı ; 108. İnceleme dizisi ; 56
|
500 |
|
|
|a Özgün adı: L'internationale publicitaire.
|
504 |
|
|
|a Bibliyografya var.
|
650 |
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0 |
|9 2158
|a Advertising agencies
|
650 |
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0 |
|9 2880
|a Advertising
|x Social aspects
|
650 |
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0 |
|9 8150
|a Communication, International
|
650 |
|
0 |
|9 36887
|a Intercultural communication
|
650 |
|
0 |
|9 6379
|a International business enterprises
|
650 |
|
0 |
|9 866
|a Advertising
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700 |
1 |
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|9 125433
|a Gürbüz, Işın
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999 |
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