Malhotra, N. K. (1993). Marketing research: An applied orientation. New Jersey: Prentice-Hall.
Chicago Style CitationMalhotra, Naresh K. Marketing Research: An Applied Orientation. New Jersey: Prentice-Hall, 1993.
MLA CitationMalhotra, Naresh K. Marketing Research: An Applied Orientation. New Jersey: Prentice-Hall, 1993.
Warning: These citations may not always be 100% accurate.