Reichert, G., & McCabe, T. B. 1. (1973). Advertising: Successful advertising (1973 edition.). New York: Alexander Hamilton Institute.
Chicago Stili AlıntıReichert, Gene, and Thomas B. 1893-1982 McCabe. Advertising: Successful Advertising. 1973 edition. New York: Alexander Hamilton Institute, 1973.
MLA AlıntıReichert, Gene, and Thomas B. 1893-1982 McCabe. Advertising: Successful Advertising. 1973 edition. New York: Alexander Hamilton Institute, 1973.
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